You often hear people say that Content Curation is a disruptive business, but what does that really mean?
Curation is a new layer of activity that sits between the content creators and the consumer, in essence disrupting the original flow of information - providing tools that empower a mass of users to manage the context of information.
Curation is an entirely new activity with 3 distinct phases of operation.
Just like blogging platforms provided Content Management Systems that empowered a generation of users to become content creators, Curation will empower a generation of users to become context editors.
This is significant and a power shift. Today media channels and blogs control the context of the information they create and share. With Content Curation a larger group of users will be empowered to manage the context of information shared. The benefits of this new and disruptive activity are explosive.